What each part of the prompt does
- Product lock
- The first sentence protects shape, colours, label and logo. In an advert scene with strong lighting, labels are the first thing an image model changes.
- Snow under, not over
- "A small mound of fresh snow" puts the product on the snow, so it stays clean and visible while the setting still reads as winter.
- Two lights
- A soft key light from the left and a subtle rim light are the standard product setup. The rim light separates the product from the dark background.
- Warm against cool
- Warm Christmas lights against a dark blue background give the warm-cool contrast that makes winter adverts feel premium.
Variations to try
Same idea, one thing changed. These have no example image yet.
Red and gold Keep the [PRODUCT] from my uploaded photo exactly as it is, with the same shape, colours, label and logo. Place it on a deep red velvet surface with gold ribbon, a few gold baubles and a sprig of holly around the base. Behind it, warm out-of-focus Christmas lights and a dark red background. A soft key light from the left, a subtle rim light outlining the product, rich fabric texture. Premium product advert, 1:1 frame.
By the fireplace Keep the [PRODUCT] from my uploaded photo exactly as it is, with the same shape, colours, label and logo. Place it on a wooden mantelpiece above a lit fireplace, with frosted pine branches and a few red ornaments around the base. Behind it, warm out-of-focus Christmas lights and a stocking and garland softly blurred. A soft key light from the left, a subtle rim light outlining the product, warm firelight glow. Premium product advert, 1:1 frame.
Vertical story Keep the [PRODUCT] from my uploaded photo exactly as it is, with the same shape, colours, label and logo. Place it on a small mound of fresh snow on a wooden table, with frosted pine branches and a few red ornaments around the base. Behind it, warm out-of-focus Christmas lights and a dark blue evening background. A soft key light from the left, a subtle rim light outlining the product, realistic snow texture and a few falling flakes. Premium product advert, 9:16 vertical frame, product in the lower half, empty space above for text.
If the result isn't right
- If the product shrinks or grows, add "real-world size, the pine branches give the scale".
- When snow sits on the label, ask for "no snow on the product".
- If the logo blurs, request "logo sharp and legible, same as the uploaded photo".
- Reflections on glass can show odd shapes; add "clean reflections of the Christmas lights only".

